Combining over 15-years of traditional strategic marketing and with the lessons learned from her adventures in social media, Toby’s company, Bloomberg Marketing/Diva Marketing, helps (the people in) organizations join the new conversation, from blogs, to social networking to blogger relations .. without getting blown-up. She promises not to take the training wheels off until you can ride without wobbling!
One of her passions is helping marketers “get” the benefits of social media so it’s not
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s not a surprise that you can find Toby speaking and consulting on the topic at conferences and for organizations.
Toby’s blog Diva Marketing www.divamarketingblog.com is among the highest ranked solo written female blog on Ad Age Power 150. Launched in 2004, Diva Marketing was one of the first “blog brands” and Toby is frequently referred to as the “social media marketing diva."
Toby is also an adjunct professor at Goizueta School of Business at Emory University where she teaches an innovative course on management consulting.
Her media credits include articles about marketing and social media published in Marketing News, L’actualite Alimentaire (Canada publication)WEMagazine, RevenueToday and Atlanta Business-to-Business. She has been quoted about blogs and social media in various publications including INC magazine, BusinessWeek, Wall Street Journal and Entrepneur.com, and MSNBC.
She is profiled in the best selling book about how blogs are changing business communications, **** Conversations and in the book Now Is Gone; her Blogger Stories blog www.bloggerstories.com is included in the book Clear Blogging.
Toby serves on the board of the Atlanta Interactive Marketing Association and Divine Caroline and is a teaching artist for the Alliance Theatre. She holds a degree from Emerson College and has performed post-baccalaureate studies in marketing and management at Emory University.
She is a Yankee from Boston living in the South with her YouTube “rock star” Westie pup Max, who occasionally finds his way
About Me: