Toby Bloomberg

Toby Bloomberg Featured as ideablob.com Guest Advisor

What:        Toby Bloomberg, President of Bloomberg Marketing/Diva Marketing, trains businesses and organizations on the benefits of social media and how they can effectively manage social networking and blogger relations, creatively write and execute their own blogs, and better navigate the Web 2.0 universe. She will be sharing her expertise as ideablob.com’s featured guest advisor during the week of July 28, 2008. 

Where:      www.ideablob.com

Who:         In addition to her role with Bloomberg Marketing/Diva marketing, Bloomberg is an adjunct professor at the Goizueta School of Business at Emory University where she teaches innovative courses on management consulting. Bloomberg’s passion is helping business marketers better understand the benefits of social media tools.

Bloomberg travels the country speaking and consulting on social media topics.  Her website, the Diva Marketing Blog, is one of the highest ranked solo-written female blogs on the Ad Age Power 150 list. 

      Bloomberg also serves on the board of the Atlanta Interactive Marketing Association.   

When:       During the week of July 28, Bloomberg will be available to provide expert advice on social media and blogging strategy for new businesses and entrepreneurs looking to expand their company's presence online.   

Why:         Ideablob.com is a vibrant and active community where small business owners and entrepreneurs are sharing business ideas in exchange for feedback, advice and votes from the community.

Advanta, one of the nation’s largest credit card issuers (through Advanta Bank Corp.) in the small business market, awards a $10,000 monthly prize to the best eligible idea, as determined by the votes of the ideablob community.

                  This is a unique opportunity for business owners and entrepreneurs to pose serious business questions to a seasoned professional. It’s just one example of the innovative ways that ideablob and Advanta are helping small business owners and entrepreneurs realize their dreams.

Contact:   David Goodman                                                     Jennifer Sherlock

                  Vice President, Communications                            PR Manager

                  Advanta                                                                  Advanta

                  215-444-5073                                                        215-444-5592

                  dgoodman@advanta.com                                       jsherlock@advanta.com