Slated to graduate later this month, Allison, a State College, PA native, has a technology innovations company called M.R. Innovative Solutions, LLC. He is majoring in Economics and minoring in Engineering Entrepreneurship. The concept for his idea came as he and his business partner, Ron Humer, discovered that many people go to the gym without knowing how to properly exercise or structure their workout routines. The decision to submit his idea to ideablob.com also came from a local source.  

"I heard about the ideablob competition through my professor at Penn State, Khanjan Mehta. He has been extremely helpful in my current venture," explained Allison.

Professor Mehta is closely connected to two ideablob winners from Penn State. Aaron Fleishman, February's monthly contest winner, won for Mashavu: Networked Health Solutions for the Developing World, a social entrepreneurial telemedicine venture that aims to connect orphans in Tanzania with medical professionals across the world.

"It's extremely satisfying to see another Penn State student that survived my high-tech entrepreneurship class win a national competition," said Mehta. "As the guest advisor on ideablob this week, I hope to provide feedback on ideas and share my passion with aspiring entrepreneurs."

"This month the ideablob community picked a young inventor as its winner," said Ami Kassar, Advanta's Chief Innovation Officer. "We have been impressed with the quality of business ideas and ambition of the students at Penn State." 

Ideablob.com is a vibrant and active community where small business owners and entrepreneurs are sharing business ideas in exchange for feedback, advice and votes from the community. Advanta, one of the nation's largest credit card issuers (through Advanta Bank Corp.) in the small business market, awards a $10,000 monthly prize to the best eligible idea, as determined by the votes of the ideablob community. To date, Advanta has paid out prize money to a software developer, non-profit founder, and several social entrepreneurs.

Allison was one of eight finalists competing for April's $10,000 prize. The eight finalists who will compete for May's $10,000 contest prize will be posted on ideablob.com on May 22, and the ideablob community will have 10 days to vote for May's best business idea. To review the ideas submitted by past ideablob winners, please visit www.ideablob.com.

There is no purchase necessary to enter the ideablob.com contest. Contest began on 9/24/07 at 12:00:00 am CT and ends on 9/30/08 at 11:59:59 pm CT. Open to legal residents of the 50 U.S. states and D.C. who are of the legal age of majority in their state of residence at the time of entry. Void where prohibited. Official Rules are available online at www.ideablob.com. Sponsored by Advanta Bank Corp., PO Box 30715, Salt Lake City, UT 84130-0715. Ideablob and ideablob.com are registered service marks owned by Advanta Bank Corp.

About Advanta
Advanta is one of the nation's largest credit card issuers (through Advanta Bank Corp.) in the small business market today. Advanta's exclusive focus on this market, as well as its size, experience and commitment to developing meaningful product offerings and a high level of service tailored to the needs of small businesses, differentiates the company from other issuers. Founded in 1951, Advanta has long been an innovator in developing and introducing many of the marketing techniques that are common in the financial services industry today. Learn more about Advanta at www.advanta.com.

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08/13

Media Contacts

David M. Goodman

Vice President, Communications
215-444-5073
dgoodman@advanta.com

Jennifer Sherlock

Manager, PR and Events

215-444-5592

jsherlock@advanta.com

Allison Clark
ideablob Public Relations
847-921-7417
allison@inktankpr.com

Studer is the second Advanta Business Cards customer to win the monthly ideablob contest. As a result, he is eligible to receive 1,000,000 rewards points on his Advanta BusinessCard (or the $10,000 cash alternative) in addition to the $10,000 monthly contest prize. Advanta will present Studer, who chose the cash alternative, with his $20,000 award at noon tomorrow during a ceremony at the No Sweat Apparel office in Boston.

"We've found a rare piece of common ground for all in t-shirts," explains No Sweat CEO Adam Neiman. "While not a substitute for diplomatic settlement, more good jobs for Palestinians on the West Bank will definitely help. In the meantime, we've created a mechanism for ordinary citizens to build goodwill on the ground and support the peace to come."

No Sweat is marketing these t-shirts wholesale (custom printed) to Jewish, Muslim, Christian and secular schools and camps in the United States, Canada and Israel. According to Studer and Neiman, the project has the active support of the Palestinian and Israeli foreign ministries, and has drawn rave reviews in Muslim and Jewish media outlets. However, they claim that finding adequate resources has been a huge challenge.

Ideablob.com is a vibrant and active community where small business owners and entrepreneurs are sharing business ideas in exchange for feedback, advice and votes from the community. Advanta, one of the nation's largest credit card issuers (through Advanta Bank Corp.) in the small business market, awards a $10,000 monthly prize to the best eligible idea, as determined by the votes of the ideablob community. To date, Advanta has paid out prize money to entrepreneurs in Chicago, Philadelphia, New York, Boston and State College, PA.

"Five of our six winners to date consider themselves social entrepreneurs," said Ami Kassar, Advanta's Chief Innovation Officer. "It's interesting and gratifying that the ideablob community continues to vote for novel business ideas that have been created to make lasting, positive change."

Studer was one of eight finalists competing for March's prize. The eight finalists competing for April's $10,000 contest prize are currently featured on ideablob.com, and the ideablob community has through April 30 to vote for April's best business idea. To review the ideas submitted by past ideablob winners, please visit http://www.ideablob.com//.  For more information about the company (or to order a t-shirt), visit their web site at http://www.nosweatapparel.com/.

There is no purchase necessary to enter the ideablob.com^® Contest. Contest began on 9/24/07 at 12:00:00 am CT and ends on 9/30/08 at 11:59:59 pm CT. Open to legal residents of the 50 U.S. states and D.C. who are of the legal age of majority in their state of residence at the time of entry. Void where prohibited. To be eligible for the rewards points portion of the prize, you must have an Advanta BusinessCard Account in good standing. All awarded points are subject to the Advanta Business Rewards Program Rules. Residents of AZ, MD, NJ, ND, TN and VT are not eligible for rewards points portion of the prize. Official Rules are available online at www.ideablob.com. Sponsored by Advanta Bank Corp., PO Box 30715, Salt Lake City, UT 84130-0715. Ideablob and ideablob.com are registered service marks owned by Advanta Bank Corp.  

About Advanta
Advanta is one of the nation's largest credit card issuers (through Advanta Bank Corp.) in the small business market today. Advanta's exclusive focus on this market, as well as its size, experience and commitment to developing meaningful product offerings and a high level of service tailored to the needs of small businesses, differentiates the company from other issuers. Founded in 1951, Advanta has long been an innovator in developing and introducing many of the marketing techniques that are common in the financial services industry today. Learn more about Advanta at www.advanta.com.

"The ideablob competition gave us a fantastic opportunity to announce our new venture and receive validation and startup funding," explained Fleishman. "We have assembled an excellent multi-disciplinary team of students and faculty to help make this project successful. Our pilot test should give us great direction towards developing Mashavu, implementing it effectively and making it sustainable."

Fleishman plans to use the $10,000 contest prize towards continued prototype development and component costs including additional laptops, medical sensors, cell phones and web servers.

Ideablob.com is a vibrant and active community where small business owners and entrepreneurs are sharing business ideas in exchange for feedback, advice and votes from the community. Advanta, one of the nation's largest credit card issuers (through Advanta Bank Corp.) in the small business market, awards a $10,000 monthly prize to the best eligible idea, as determined by the votes of the ideablob community. To date, Advanta has paid out prize money to a Chicago-based software developer, a Philadelphia-based non-profit founder, and New York- and Boston-based social entrepreneurs.

"Aaron is the fourth social entrepreneur to win the contest as voted on by the ideablob community," said Ami Kassar, Advanta's Chief Innovation Officer. "We find it very encouraging that there are so many good social entrepreneurial ideas out there, and even more importantly, that thousands of ideablob community members are supporting these ideas with their votes."

Fleishman was one of eight finalists competing for February's $10,000 prize. The eight finalists who will compete for March's $10,000 contest prize will be announced on ideablob.com on March 22, and the ideablob community will have 10 days to vote for March's best business idea. To review the ideas submitted by past ideablob winners, please visit www.ideablob.com.

There is no purchase necessary to enter the ideablob.com contest. Contest began on 9/24/07 at 12:00:00 am CT and ends on 9/30/08 at 11:59:59 pm CT. Open to legal residents of the 50 U.S. states and D.C. who are of the legal age of majority in their state of residence at the time of entry. Void where prohibited. Official Rules are available online at www.ideablob.com. Sponsored by Advanta Bank Corp., PO Box 30715, Salt Lake City, UT 84130-0715.

* ideablob.com and ideablob are service marks owned by Advanta Bank Corp.

About Advanta
Advanta is one of the nation's largest credit card issuers (through Advanta Bank Corp.) in the small business market today. Advanta's exclusive focus on this market, as well as its size, experience and commitment to developing meaningful product offerings and a high level of service tailored to the needs of small businesses, differentiate the company from other issuers. Founded in 1951, Advanta has long been an innovator in developing and introducing many of the marketing techniques that are common in the financial services industry today. Learn more about Advanta at www.advanta.com.

In the meantime, continue to vote, explore other ideas or submit your own idea. You could be the next winner!

Note: Results are subject to verification. Announcement of a winner is subject to the requirements in the Official Contest Rules.