Category: Awards |
Posted: 09/26/2007
Coveted award validates Company’s offering of “a place where ideas can grow” SPRING HOUSE, PA and SAN DIEGO, CA--(September 27, 2007) — Advanta Corp. (NASDAQ:ADVNB; ADVNA) and ideablob.com, its newest small business innovation, proudly announced today that it received the DEMOgod™ People’s Choice Award at the DEMOfall 07 conference. Ideablob.com is where small businesses and entrepreneurs can share and grow their business ideas.
Advanta was the only winner selected from nearly 70 demonstrators at DEMOfall for the enviable People’s Choice DEMOgod Award. DEMOgods are selected "for their ability to clearly articulate the jaw-dropping significance of their debuting technologies despite the pressures of a jaded audience, a make-or-break level of expectation, and a glowing red six-minute count down clock," according to the show's producers. Attendees at the event were encouraged to cast their votes for their favorite demonstrator. The People’s Choice Award celebrated the demonstrator that captured the imagination of the entire conference.
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Ami Kassar, Advanta’s Chief Innovation Officer, accepted the accolade for the company's debut of ideablob.com. Ideablob.com provides a platform for anyone with a good business idea to post it and share it, and have a chance towards fulfilling it by winning a $10,000 prize.
"We are thrilled to have such a wonderful response to ideablob," said Kassar. "DEMO is a fantastic venue to launch innovative new products and the conference was a huge success for us. The evidence can be found at www.ideablob.com, where small business owners and entrepreneurs from across America are now sharing their business ideas and receiving valuable feedback and advice.”
Great ideas are generated every day by people all across the country and ideablob.com provides these ideas with a place to live and grow. Anyone with a good business idea can post it to ideablob.com. Then friends, family, business associates and other site users can vote for it. Every month, the idea that generates the most votes from the community wins $10,000.
“Ideablob is a community for the approximately 30 million small businesses in the U.S.,” said Kassar. “The ideas that are starting to populate the site reflect the creativity, diversity and innovation inherent in small businesses and aspiring entrepreneurs across America.”
“By providing small businesses and aspiring entrepreneurs with an interactive environment for advice, counsel and idea exchange, Advanta and ideablob are defining the power of community in its truest sense,” said DEMO Executive Producer Chris Shipley. “Ideablob is setting an important new trend.”
There is no purchase necessary to enter the ideablob.com contest. Contest begins on 9/24/07 at 12:00:00 am CT and ends on 9/30/08 at 11:59:59 pm CT. Open to legal residents of the 50 U.S. states and D.C. who are of the legal age of majority in their state of residence at the time of entry. Void where prohibited. Official Rules are available online at www.ideablob.com. Sponsored by Advanta Bank Corp, PO Box 30715, Salt Lake City, UT 84130-0715.
About Advanta
Advanta is one of the nation’s largest credit card issuers (through Advanta Bank Corp.) in the small business market today. Advanta’s exclusive focus on this market, as well as its size, experience and commitment to developing meaningful product offerings and a high level of service tailored to the needs of small businesses, differentiate the company from other issuers. Founded in 1951, Advanta has long been an innovator in developing and introducing many of the marketing techniques that are common in the financial services industry today. Learn more about Advanta at www.advanta.com .
About DEMO
Produced by Network World Events and Executive Forums, the semi-annual DEMO conferences focus on emerging technologies and new products, which are hand-selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying tomorrow's cutting-edge technologies, and have served as launch pad events for companies such as Palm, E*Trade, Handspring, and U.S. Robotics, helping them to secure venture funding, establish critical business relationships, and influence early adopters. Each DEMO conference features approximately 70 new companies, products and technologies.
For more information, visit www.demo.com .
Contacts: Advanta Corp. David M. Goodman Director, Communications (215) 444-5073 dgoodman@advanta.com
Allison Clark Ideablob Public Relations (847) 921-7417 allison@inktankpr.com
Amy B. Holderer Vice President, Investor Relations (215) 444-5335 aholderer@advanta.com
