BlackFriday2.com
The idea is to give birth to a new ‘sale day’ during the holiday period for the benefit of the consumers and the stores alike. This day will be named as ‘Black Friday 2’.
Idea Description
The idea goes like this:
The idea is to give birth to a new ‘sale day’ during the holiday period for the benefit of the consumers and the stores alike. This day will be named as ‘Black Friday 2’ which will fall on 2nd Friday of December every year, approximately 2 weeks before Christmas which is supposed to be the right time.
Most of the consumers will NOT have a ‘ready list’ of what to buy on ‘Black Friday’ (The day after Thanksgiving), it only makes sense to have a good productive sale around 2 weeks before Christmas which is supposed to be the right time.
Continued here: http://www.moneyblog.com/black-friday-2.html
What will you do if you win $10,000 for this idea?
Will be used to promote the concept of 'Black friday 2' to benefit the consumers and help the stores as well to sell more.
Vote for it now.



Q1: How is this idea?
I guess it sounds good. I would check around with retailers to see how they felt about it. They might not want to dilute the hype around the current black friday. They might also tell you that the two weeks before Christmas is a sweetspot.bread and butter time period when they don't need sales to bring in consumers. Bottom line: float the idea to some store managers and see what they say.