Seeding the City

A public art project employing networking to install individual green roof modules. It capitalizes on community building to introduce urban environmental issues and remediation tools. The installation includes flags & street signage to engage the public in the art-making & remediation process.

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Idea Description

Seeding the City has the following goals:
1. Reach audiences unfamiliar with green/environmental products, information and remediation.
2. Remove the barriers to participation in remediation, including:
*socio-economic status
*transience (renters vs. homeowners)
*information access
3. Provide tools and knowledge that translate into participatory action.
The project will proceed as follows. 1) I will find initial recipients through local organizations. After approval from building owner, the recipient will 2) recruit 2-3 other neighbors who would like a green roof module, then the initial recipient will 3) receive the green roof module installation. This process repeats infinitely.

What will you do if you win $10,000 for this idea?

The project is set to launch in July of 2008. The $10K allows me to place the order for the green roof modules and have the flags & signage printed. It would provide the seed money for the project and will be funneled to actual materials purchases. Other money will be sought for development of online tools and support for the project.

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