Rooftop Grass

My firm would professionally install and upkeep foliage on corporate or residential rooftops. This would lower heating and cooling costs, while improving the environment one roof at a time.

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Idea Description

Imagine a city like L.A. All those rooftops, absorbing heat from the sun all day long. Now imagine that the roofs are covered by a small layer of growing medium, topped with LIVE, GROWING, grass. While the grass absorbs sunlight, it simultaneously replenishes the environment. This will save on cooling costs, but perhaps more importantly it will leave customers with the satisfaction of doing something in the effort toward an eco-friendly world.

What will you do if you win $10,000 for this idea?

Invest in research regarding grass types that are water-efficient, as well as research into an effective and efficient growing medium.

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