A Designated Driving Service for College Students

Chip's Whip is a designating driving service whose ultimate goal is to eliminate drinking and driving on college campuses. Although, there are regularly available transportation services provided, most are unable to take students to their exact destination during weekends and other social outings.

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Idea Description

Chip's Whip was co-founded by Wil Mines and Matt Definis. After their first couple of years in college, serving as designated drivers to their friends, Matt and Wil seized the opportunity to launch this successful business venture. After teaming up with each other, they began their operation with just one van. Word quickly spread around campus, and the business grew to include two vans and a staff of seven employees. The ultimate goal of Chip's Whip is to eliminate drinking and driving on college campuses. Our website, www.chipswhip.com, is still under construction. However, we can be contacted by e-mailing chipswhip@chipswhip.com.

What will you do if you win $10,000 for this idea?

If Chip's Whip became the recipient of $10,000, the company would purchase another van. However, the majority of the company's costs comes from insurance so most of the $10,000 awarded would go towards proper coverage. In order to increase awareness of the service throughout the campus, an advertising technique worth pursuing is to create marketable t-shirts to be worn by employees and customers. The owners of Chip's Whip have relied heavily on their own income to finance the company, so if awarded the $10,000, they would also use a portion to expand our services to other college campuses. With the burden of paying tuition and balancing Chip's Whip finances, this award would be vastly useful

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