Making The Feeding Choice
Making The Feeding Choice
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Q2: My biggest challenge will be making the campaign sensitive to mothers who have already formula fed, like myself. I always encounter mothers who feel guilty as well as mothers who will argue to the end that formula is perfectly fine and their child came out healthy.
(1 pieces of advice)
by faeriemama06.05.08 | 12:12 PMI'd have to say if you just present the facts, there's really no reason for people to get offended. Sure, someone somewhere will turn it around and say "You're saying I'm a bad parent" or whatever, even if that's not what you're saying at all (and it isn't). I think where we really need to start is with the medical community. It's appalling how little doctors, nurses, medical assistants, etc. know about breastfeeding. Even some lactation professionals know surprisingly little about breastfeeding. Formula companies (and all drug companies, though formula is NOT a drug) have representatives that go "door to door" to doctors' offices promoting their product. I think breastfeeding should have the same! I think doctors should have more than one hour of training in their entire 12 years of education on breastfeeding.
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What advice do you have to help me grow my idea?
(11 pieces of advice)by clc_drie07.18.08 | 07:38 AMin response to: Are you planning on making this your full-time job? Do you intend of getting some formal education like becoming a LLL Leader or Lactation Specialiast/Consultant? Do you have any education thus far?"
I am. It is my goal to work with teen parents, companies, healthcare facilities, hospitals, and doctors/midwives ofices. I do plan on getting more formal education also. Right now I am a certified Lactation Counselor certified by the Academy of Lactation Policy and Practice.Are you sure you want to report as abuse?
by has91807.17.08 | 07:45 AMHow are you going to do differently than a breastfeeding/parenting class at local hospitals? People have to WANT to learn, thats why they sign up for those classes. Please tell us how you plan to do differently. Thanks.
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by has91807.17.08 | 07:43 AMAre you planning on making this your full-time job? Do you intend of getting some formal education like becoming a LLL Leader or Lactation Specialiast/Consultant? Do you have any education thus far?
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by threenorns07.08.08 | 01:54 PMi was at my doctor's office and, even though it's against international law, there was a display (wall posters with "help yourself" sample cans below) of the various formulas put out by a particular company. i asked my doctor why he didn't have something similar to promote breastfeeding - something, say, BIGGER and BETTER - and he gave me a wry smile and said "where am i going to find a poster that size - playboy?" after that, i did some digging and it's true: formula marketing features happy, grinning, chubby babies with smugly smirking moms - breastfeeding marketing tends to involve a half-muffled newborn and a whole lot of grease on the lens with a drastically reduced contrast and pastel palette. that may be great for "warm-n-fuzzy" quotient but sure **** rocks for getting someone's attention! why is it never a beaming mom breastfeeding her six-month-old while wearing the bikini she's back into already?
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by geemy406.23.08 | 08:26 AMAnd, another idea would be to use a marketing campaign. Sadly, we are a Hollywood crazed nation. I would say, use that! You know the got milk campaign? Why not got breastmilk? Show glamerous, high profile Hollywood moms breast feeding their babies. There are plenty who do. These women show more breast and body on the red carpet than they would with a baby attached to their breast.
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by geemy406.23.08 | 08:25 AMI would say to arm obgyns with proper literature (such as the one that you linked to re: the dangers of formula feeding) to give all of their clients. After you have a baby they always ask you, so what are you going to do about birth control? As if you are expected to take some form. Why is the **** life and reproduction plans of a patient any less controversial than how a mother feeds her baby? Personally, I think that the latter should be far less controversial, but alas, we are all suckers for marketing and we see ads for condoms, birth control, etc. everywhere from magazines to the backs of busses. Why should a public health issue - such as how a helpless infant is fed be any less of the public's business? It's all in the marketing!
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by recygirl06.05.08 | 10:58 PMAs a mother, I was concerned not only with introducing formula to my baby, but about my baby's diet in general--in the long term. I am often stunned to hear what mothers feed their toddlers, so perhaps taking it a step further than formula vs breast-feeding looks at a more holistic approach to babies' health. All the best! natalie - the earth garden project
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by atwiggs06.05.08 | 02:18 PMPerhaps you can work with that new Green TV channel to advertise breastfeeding and educate on the risks of formula feeding. They should embrace breastfeeding as one way to decrease the individual and societal carbon footprint.
Ann Twiggs, RD, LD, IBCLCAre you sure you want to report as abuse?
by dnaeve06.05.08 | 10:12 AMPosted by dnaeve. Whenevr you delve into areas of multiple choices such as bunches of baby food processors you may be rowing your boat up stream. I think the first and most important step you need to take is CREDIBILITY. Are you a notable source of information that is believed by a wide range of consumers.
You are on the right track to getting better informed yourself. A very good start. Once you achieve that get busy writing articles for newspapers, web sites, magazines and try to get on talk shows. This all takes time and a lot of hard work but it will work if you are serious in your desire.Are you sure you want to report as abuse?
by rachelcklas06.04.08 | 11:41 AMAs far as worrying about offending people, I think the biggest problems with issues like BF is that there is this "politically correct" or "respectful of people's choice" tendency of that is overdone. Truth is truth and you can't argue with evidence-based FACTS, and natural and healthy vs. just plain NOT. People are emotional, but BF is a basic human RIGHT of infants, and women need to know that, regardless of culture, personal views, etc. It's a tough line to walk, but some people will be turned off no matter what. Just always acknowledge that mothers always do the best with what they have, and some of them don't have the knowledge/support/parenting history they need to bf, and that happens. Keep up the good work!
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by erinely05.25.08 | 08:22 PMHi,
I agree this is a sensitive subject. There is no persuading people if they have made up their mind, and people do not want to listen to a zealot. Personally I think the best approach is to provide the information and either they will choose to use it or they will not, you cannot make people "conscious" they have to discover this on their own.
I was was La Leche League leader for 8 years and I learned this over time, you cannot make people do something they do not believe in and you cannot convince them, they must discover this on their own.
Provide the information, put it in the right places but then it will still be up to them to make the choice.
Good luck.Are you sure you want to report as abuse?
Idea Description
My Mission: To help parents make an educated decision on how they will feed their babies. Parents research which crib to buy, stroller to get, car seat is safest. You have the right to know which car seats aren't safe and you have the right to know that there are proven risks to formula feeding. Here is a document that backs up my claims(copy and paste it into your browser): http://www.infactcanada.ca/RisksofFormulaFeeding.pdf
My biggest challenge will be making the campaign sensitive to mothers who have already formula fed, like myself. I always encounter mothers who feel guilty as well as mothers who will argue to the end that formula is perfectly fine and their child came out healthy
What will you do if you win $10,000 for this idea?
My next step will be to further educate myself in lactation. I will also begin the campaign to spread the word about the risks of infant formula. I will use various media outlets such as billboards, commercials, and pamphlets. I will search out media companies that will donate their services. I will attempt to enlist the services of the Ad Council also.
Vote for it now.
in response to"After all, in 5 years, it will be the newest latest-and-greatest way to make your babies life better taking the place of this idea" Although some of your comment is positive I have to say you are sounding like you have some animosity here. It shocks me to hear someone refer to breastfeeding as a fad, or "the latest and greatest idea" Breastfeeding is not a fad! It has been done since the beginning of mankind until MALE DOCTORS pushed it on mothers in the 1940's. ------------------------------------------------------------------------------------ THANKS, has918, for your defense!
Inverted nipples and previous breast surgery are NOT reasons to feed babies with artificial baby milk.like formula. There are nipple shells and shields for inverted nipples and SNS for previous surgery. Breastfeeding is not about the amount of milk you have. It is so much more than that. MANY woman who have low supplies have breastfed for months and years. I can't stand when people make excuses for their lack of research and determination to feed and nurture their babies the best way possible.
Before saying this, let me state that I do support breast feeding as a personal decision for myself, and that I understand very well the advantages and disadvantages of both formula and breast feeding. This is a trend. It is a very popular trend, but breast feeding is (ironically), the newest in a long line of things purported to be "for the health of the baby" that people are being bullied into. I have never encountered, nor talked to anyone who encountered, a pediatrician or lactation specialist who did anything but push breast milk. This ranges from subtle encouragement, which is perfectly fine, to out and out aggression and attempting to make people feel guilty about their unwillingness or inability to breastfeed. For example, women with inverted nipples are pressured a…morend coached about breastfeeding despite the incredible pain it causes them. I am not saying that it is not a good thing, overall, but this sense of "everyone has to do it MY way" really needs to stop. After all, in 5 years, it will be the newest latest-and-greatest way to make your babies life better taking the place of this idea. That said, I commend you in submitting this idea, and in and of itself, it is a good plan, and if it is something you feel is strongly underrepresented, you go girl. I just want to encourage you to look around and see everyone else already promoting this, and perhaps come up with another idea that will need the kind of encouragement you'd give it with your plan.
I am so happy and thankfull for all the comments and advice. And thank you for all the votes! If I don't win this round please come back and vote in the next round!
InfiJess, someone starting a milk bank in new england actually won the $10,000 earlier this year. I think that fact alone makes me hopeful that more and more banks will pop up in the future as more and more people become aware of their value.
I wish there were more opportunities for milk sharing. I had to use formula due to previous medically necessary breast surgeries. I didn't have enough supply for my son. I searched and searched for milk share but couldn't find any close enough that I could afford it. I also wish it was talked about more in the mainstream so it wasn't considered creepy to ask someone who breast feeds if they woudl consider donating their milk.
Please do not leave defensive, emotional comments. This is not an attack on formula feeding mothers. I was a formula feeding mother myself. This is important to our public health system and can save tax and healthcare dollars in the long run.